Types of underwear: familiarise yourself with the classics

Whether functional, feminine, or invisible under your clothes – underwear is a trusted companion throughout the day. But which type suits which occasion? Which matches your style and need for comfort? We’ll introduce you to the most popular types of women’s underwear and their key features.

5/21/2025 • 2 min reading time

Who invented the bra?

It’s difficult to imagine a world without the bra – whether a traditional bra with underwiring, or simply a bustier. But who actually invented it? US American Mary Phelps Jacob patented the brassiere in the roaring ‘20s, making her the inventor of the bra. The patent launched a success story like no other.

2/10/2025 • 3 min reading time

How is my product made?

Have you always wanted to know how your CALIDA products were made? With the OEKO-TEX® MADE IN GREEN label, you get a comprehensive insight into the production chain.

1/18/2025 • 3 min reading time

Happy Birthday Switzerland: let’s celebrate Swiss tradition!

Today is Swiss National Day and we would like to explore the meaning of this special day. 1 August is a symbol of the unity and identity of the Swiss people and a very good reason to celebrate. Read on to learn about the Swiss history and traditions behind this important day and discover three leisurely activities that you can enjoy at home with your loved ones.

8/1/2024 • 2 min reading time

Laundry symbols & their meaning: What the signs on the care label reveal

Do you have problems interpreting the symbols on the care labels in your laundry? While the handwash symbol and the correct temperature are quite self-explanatory, the other laundry symbols are more like hieroglyphics from times long gone. To prevent accidents when caring for your laundry, we explain all the signs for washing, drying, ironing, bleaching, and dry cleaning.

9/22/2023 • 6 min reading time